I have a client who’s very upset.
I’ve designed a beautiful logo and have designed and built a beautiful website. I’ve set up Google My Business for them, Integrated Google Analytics, Created and connected both Facebook and Instagram accounts for them and optimized their “On-Site-SEO” to a score of 92%. I’ve also submitted their business to the top 35 Local Listings directories to further improve their placement in the organic search results.
They are upset - and I am as well - that when you type in “Sullivan Construction” into a Google search, that they don’t show up at all on the left side in the organic results. The first result is always a company called Sullivan Construction, with a website domain “sullivanconstruction.com” but that’s NOT MY CLIENT and this other business isn’t even located in our area. They’re on the East Coast. We’re in the Midwest. My client’s domain is: “sullivanconstructionwi.com”
NOTE: Their GMB (Google My Business) panel DOES show up (see screenshot) - on the right hand side on a desktop, but they just don’t show up in the organic search results on the left side.
WHY WON’T THEY SHOW UP AT THE TOP OR AT LEAST IN THE TOP 3-5 WHEN THE SEARCH CRITERIA IS THEIR EXACT COMPANY NAME?
This client has fired me and I’m trying to regain their trust and retain their business. Not only that, they’re requested (demanded is more like it) a refund for the entire website project because of the poor SEO results. I am fighting to defend my reputation and to retain my client. Not only that but obviously want to understand what’s happening here and how to fix it, so that moving forward this doesn’t ever happen again.